The Details

A smarter portfolio

We help you build an intelligent portfolio of low-fee funds that are designed to meet your financial goals.

Your eggs in lots of different baskets

We invest your money across thousands of companies using Exchange Traded Funds (ETFs) that track different sectors of the global economy. This way, you bet on bigger slices of the economy while taking advantage of market diversification, without being impacted by the growth or loss of one company. In a few easy steps, we’ll determine the right mix of investments you should have based on your personal goals.

More about asset allocation

  • US Stocks
  • US Mid-Cap
  • US Small-Cap
  • Foreign Stocks
  • Emerging Markets
  • Municipal Bonds
  • Inflation-Protected Bonds
  • Govt Bonds
  • High-Yield Bonds

Backed by Nobel Prize-winning research

Our approach is based on Modern Portfolio Theory, introduced by the Nobel Prize-winning economist Harry Markowitz, who proved you can minimize volatility (risk) and maximize reward (money!) by diversifying your investments.

More about Modern Portfolio Theory

Socially responsible portfolio options

Now you can feel good about your investments, both morally and financially. We designed a socially-responsible portfolio that prioritizes low carbon emissions, advances cleantech innovation, and promotes sustainable growth in emerging markets.

More about SRI portfolios


Simple honest pricing

We have a $0 account minimum and cost a fraction of a traditional adviser. Also, we won’t charge you any trading, account transferring, or rebalancing fees.

$0-$100K ∙ 0.5% fee

Wealthsimple Basic

$100K+ ∙ 0.4% fee

Wealthsimple Black

  • Personalized portfolio. Get a diversified portfolio of low-fee funds set to a risk level you're comfortable with.
  • Automatic rebalancing. We keep your portfolio balanced when your investments drift from their target allocation.
  • Dividend reinvesting. Your dividends are automatically reinvested so you can take advantage of the magical powers of compound interest.
  • Auto-depositing. Invest early and often with auto-deposits set to your ideal schedule.
  • Expert financial advice. Call, text or email us any time you need a helping hand or money advice.
  • First $5,000 managed free. Try us out, your first $5k is managed on the house for one year.
  • Tax efficiency. Enjoy tax-efficient features like Tax-Loss Harvesting.
  • All basic features.
  • Lower fees. Pay a lower management fee of 0.4%.
  • Financial planning. Schedule a financial planning session with one of our expert advisers to help you hit your financial goals.
  • VIP airline lounge access. Enjoy global access to more than 1,000 airline lounges in over 400 cities.

Talk to an expert

Our advisers are standing by to help you meet your financial goals.

Meet our money experts

Our team of experts can help you plan any important financial milestones and answer any of your questions regarding account openings and funding. Whether you're buying a new house or planning a family, we're here to support and advise.

Need advice on other investment accounts? Take advantage of our Portfolio Review service, which is free, objective evaluation of your non-Wealthsimple financial accounts.

Review my portfolio

Your money is safe here

Your security and trust are important to us. We're committed to protecting your account using the highest standards of security available.

  • Venture-backed

    Wealthsimple is backed by Power Financial Corporation, one of the world’s highest rated financial institutions. In other words – we're not going anywhere.

  • Encrypted everything

    We use state-of-the-art security measures when handling your financial information.

  • SIPC insured

    Our customers’ accounts have SIPC coverage up to $500,000.


Account types

We support the most popular account types (and even some lesser known ones).

  • Personal

    Our most common account type that individuals open to build long-term wealth alongside their 401(k)s and IRAs.

    More about Personals

  • Roth IRA

    Contributions and earnings in this account grow tax-free and qualified withdrawals are tax-free.

    More about Roth IRAs

  • Traditional IRA

    Don’t pay taxes on earnings until you withdraw funds, and get immediate tax benefits on contributions.

    More about Traditional IRAs


    Allows self-employed people and employees of small businesses to save more for retirement than traditional or Roth IRAs.

    More about SEP IRAs

  • Joint

    For accounts with multiple owners, such as married couples and business partners.

    More about Joints

  • Trust

    For holding assets for a beneficiary, usually used for estate planning and tax planning.

Transfer an account, we'll pay the fees

Are you paying higher fees elsewhere on your 401(k), IRA, or other accounts? You don’t have to. Transfer any accounts with more than $5,000 to Wealthsimple and we’ll cover any transfer fees your bank tries to charge you. Questions? Call us at +1 (855) 782-3559.